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Borge Hald

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Borge Hald is a Norwegian-born entrepreneur based in Palo Alto, California. He is the co-founder of Medallia, which works with businesses to figure out the best way to gather feedback in real-time and incorporate it with other company information.

Before starting Medallia, Hald led strategy and operational improvement projects for the Boston Consulting Group. Prior to this, he worked at Morgan Stanley as an associate, at P&G as a financial analyst and served as a lieutenant in the Norwegian Air Force. He received his bachelor’s degree from the University of Michigan in 1990 and a master’s degree in business administration from Stanford in 1995.

For several years as a child in Norway, the so-called “dump” he lived in had no bathroom so he used a bucket his family kept under the stairs and he got to school on a “kick sled,” a device with handlebars and skis that he propelled with his food. And as a teenager, he taught himself how to program computer games.

In 2001, he co-founded Medallia with his wife, Amy Pressman. The name for the company came after the pair consulted a branding agency that listed the name as an option. After a few growing pain years, Medallia is growing quickly. Its sales increased by more than 50 percent in in 2013 and it boosted its workforce from 380 to 600 in 2014. The company boasts clients ranging from Mercedes-Benz to 7-Eleven to GE.

Hald and Pressman have two sons, 17 and 15, and a daughter, 2. Hald has long dreamed of sailing around the world.

Companies and Investments

Medallia (founder, CEO)

Lessons Learned

We want to be a company that's extraordinary. When you come in and you look at how our teams are operating, how we train our people, how they believe in what we do and the incredible value that we provide to our customers, that's what we want to inject into big companies throughout the world.

Inspiring Quotes

Im not suffering from insanity, Im enjoying every minute of it.


Borge Hald's Quotes

The world is becoming more and more customer-centric. Consumers have an easier and easier time, before they even engage with a company, to understand how good that company is.

Borge Hald

Influential Books

Fred Reichheld - The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World


Amy Pressman (wife)