Bill Mowat's Social Links
Bill Mowat is an American architect and the co-founder of AHeirloom, a Brooklyn-based company that manufactures unique, state-shaped cheese boards. Prior to establishing AHeirloom, Mowat received a bachelor’s degree in architecture from Rhode Island School of Design in 1999 and a Masters of Architecture from Columbia University in 2005. He then worked as a junior designer for Michael Maltzan Architecture before co-founding Associated Fabrication LLC in 2005.
In the spring of 2010, Mowat and his now wife Amy Stringer-Mowat were at a loss for a creative and personalized way to display cheese at their wedding reception. Mowat then constructed two wood cheese boards in the shape of each of their home states (Michigan and Connecticut) with hearts over their hometowns. The couple received so much positive feedback that they decided to start producing custom shaped boards to sell to others. The sold their first boards on Etsy in December 2010 and officially established AHeirloom in late 2011. Today the business makes custom boards for all 50 states and also designs custom kitchen tools, such as muddlers and bamboo skewers. All AHeirloom items are made in the USA using local products and services.
Today Mowat is in charge of the production and fabrication of AHeirloom, while also maintaining his role with Associated Fabrication.
Companies and Investments
AHeirloom INC (Co-Founder), Associated Fabrication LLC (Co-Founder and Co-Owner)
Know your limits and don’t get in over your head.
I am very cautious about selling more than I can make. Because of this, I make an effort to stop once I have reached my limits.
Do everything you can to streamline your customization system and save production time. This will not only increase your productivity and output, but will help keep you sane.
Do your research and find out what platforms will give you the most exposure. For us, Etsy has been a great online resource and has given us a great deal of exposure and business.
The more exposure you get, the more opportunities there will be.
The amount of plagiarism and copying that goes on there is huge. That’s why we make stuff that not everyone can make.
|“||For me, figuring out how something is made that I can’t puts me in a creative rut.||”|
Bill Mowat's Quotes
|“||The amount of plagiarism and copying that goes on there is huge. That’s why we make stuff that not everyone can make||”|
|“||It’s all about exposure. If you’re part of a marketplace like Etsy, you know people go there||”|
|“||Know what you can do, and then stop after that||”|